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Calculate Your Roofer Marketing Return on Investment (ROI)

And Maximize Your Marketing Investment.

Try our Roofer Marketing ROI Calculator to understand if the dollars your are investing in marketing today are creating a more profitable tomorrow.

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Understanding Your Roofing Company ROI

ROI, or Return on Investment, is a metric that helps you understand if the dollars you are spending on marketing your roofing company are paying off. Simply enter a few pieces of information to calculate your ROI results.
Lead to Sales Conversion & Revenue
Average Lead to Sale Conversion %
Lead to Sale conversion rates average anywhere between 4-11%.
Also known as your closing ratio, what percentage of your sales leads become revenue generating projects? 
%
Average Revenue per Roof Replacement
National Average for full roof replacement costs between $6,700 and $80,000, or approximately $11,500 for an average-sized home.
Enter the amount you receive in revenue for a typical residential roof replacement project.
$
YOUR CURRENT MARKETING COSTS
Monthly Marketing Costs
Please include all marketing costs including mailers, door knocking, trade shows, applications, retainers, social content, organic efforts, etc.
Enter your current monthly marketing spend not including paid ad spend.
$
Average Monthly Paid Ad Spend
Can include Google Ads, Facebook Ads, and LinkedIn Ads.
Specify your typical monthly expenditure on paid ads.
$
Paid Ads Management Fees
Marketing agencies typically charge 15% of ad spend to manage your various ad accounts.
Calculated automatically as 15% of your ad spend, representing the fees charged for managing your ads.
$
SEE RESULTS

HOW IT WORKS

Just enter your specific values for monthly marketing, ad spend, and job value, adjust the conversion rate as necessary, and our calculator will do the rest. It will provide you with a clear picture of what you’re earning back on every dollar spent.

Ready to discover the effectiveness of your marketing strategies? Use our ROI Calculator now and take control of your marketing investments.

WHY USE THE ROI CALCULATOR?

Financial Efficiency

Our ROI calculator help roofing companies understand how effectively their marketing and advertising dollars are being used, enabling them to maximize returns on investment and minimize wasted spend.

Strategic Planning

Insights gained from ROI calculations can inform future marketing strategies and campaign planning, ensuring that resources are allocated to the most impactful channels and tactics.

Performance Measurement

Using an ROI calculator allows companies to measure the success of their marketing campaigns against specific financial objectives, providing actionable data to optimize advertising efforts and drive revenue growth.

Your ROI Calculation

Total Marketing Spend

Sum of your retainer, ad spend, and management fees.

$
Potential Revenue from Agency Spend
The amount of revenue we calculate you will get from your current agency marketing spend.
Calculated using your average job value and conversion rate.
$
Predicted Leads Based on Total Spend
Based on the roofer marketing national Cost Per Lead of $400 (CPL can vary greatly from region to region).
This is the number of leads you can expect from your current marketing spend based on national average CPL.
Potential Revenue from Geekly PPL
Calculated using your average job value and conversion rate.
$
Suggested Paid Ad Spend with Geekly Media
This is the amount you could budget for Geekly Media Pay-Per-Lead services to meet your roofing lead needs.
Typical roofer marketing ad spend is between $5k to $10K per month. You can adjust the number to meet your budget.
$
Current Marketing Spend ROI
The ROI calculated indicates the percentage of revenue generated from your marketing spend efforts.
Percentage showing the efficiency of each investment.
%
Predicted Leads from Geekly Media
This is the number of leads we predict you will receive from Geekly Media based on spend.
ROI for Geekly PPL
The ROI calculated predicts the percentage of revenue generated from the Geekly Media PPL service.
Percentage showing the efficiency of each investment.
%

Our Data-Driven, Geo-Targeted Approach

At Geekly Media, we harness the power of data analytics and precise geo-targeting to connect you with the most suitable leads at the optimal moment. Our approach ensures that every lead you receive is not only interested in roofing services but is also located within your specified service area. Here’s how we tailor our campaigns to meet your unique business needs.

  • Localized Campaigns
  • Demographic Targeting
  • Behavioral Campaigns
  • Localized Campaigns
    • Localized-Campaigns

    Localized Campaigns

    At the heart of our strategy lies a deep understanding that every market is unique, with its own set of challenges and opportunities. That's why we meticulously craft campaigns tailored to the specific cities and neighborhoods you serve. By doing so, we significantly boost the likelihood of conversions. Our approach involves a thorough analysis of local market trends, consumer behavior, and community values. This enables us to create highly targeted messaging that resonates with local homeowners directly in your market. Whether it's a bustling urban center or a quiet suburban community, our campaigns are designed to speak the language of your local audience. 

  • Demographic Targeting
    • Demographic-Targeting

    Demographic Targeting


    We leverage in-depth search demographic analysis to pinpoint ideal your roofing customers. By examining factors like age, income, location, and housing trends, our roofing lead campaigns function with laser precision, reaching those most in need of our expertise. This maximizes campaign effectiveness and ensures our message resonates, creating a direct path to fulfilling their roofing needs.

  • Behavioral Campaigns
    • Behavioral-Campaigns

    Behavioral Campaigns

    Our cutting-edge technology analyzes valuable online interactions. We track visits to roofing websites, engagement with roofing content, and usage of online roofing cost estimation tools. This allows us to target individuals actively researching roofing solutions. By focusing on these highly interested prospects, we maximize campaign efficiency and conversion rates. We personalize the experience to showcase our understanding of their specific roofing needs, building trust and paving the way for successful conversions.

    • Localized Campaigns
    • Demographic Targeting
    • Behavioral Campaigns
    Localized-Campaigns

    Localized Campaigns

    At the heart of our strategy lies a deep understanding that every market is unique, with its own set of challenges and opportunities. That's why we meticulously craft campaigns tailored to the specific cities and neighborhoods you serve. By doing so, we significantly boost the likelihood of conversions. Our approach involves a thorough analysis of local market trends, consumer behavior, and community values. This enables us to create highly targeted messaging that resonates with local homeowners directly in your market. Whether it's a bustling urban center or a quiet suburban community, our campaigns are designed to speak the language of your local audience. 

    Demographic-Targeting

    Demographic Targeting


    We leverage in-depth search demographic analysis to pinpoint ideal your roofing customers. By examining factors like age, income, location, and housing trends, our roofing lead campaigns function with laser precision, reaching those most in need of our expertise. This maximizes campaign effectiveness and ensures our message resonates, creating a direct path to fulfilling their roofing needs.

    Behavioral-Campaigns

    Behavioral Campaigns

    Our cutting-edge technology analyzes valuable online interactions. We track visits to roofing websites, engagement with roofing content, and usage of online roofing cost estimation tools. This allows us to target individuals actively researching roofing solutions. By focusing on these highly interested prospects, we maximize campaign efficiency and conversion rates. We personalize the experience to showcase our understanding of their specific roofing needs, building trust and paving the way for successful conversions.

    Geekly-Icon-Over-Rooftops-Roofing--Concept-min-1

    Why Choose Geekly Media for Your Roofing Leads?

    Group 11571
    Expertise in Roofing Lead Generation
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    High-Quality, High-Intent Leads
    Group 11579
    Advanced Targeting Techniques
    Group 11577
    Transparent Practices and Communication
    Group 11571
    Dedicated Support and Continuous Optimization
    Group 11575
    Cost-Effective Solutions
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    Group 16388
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    Ready to get more roofing leads and increase your marketing ROI?

    Set Up Your Free Consultation